Hi and welcome to my Blog at SEO Positive, each week I will be providing you with my digital marketing Top Tips on how your online business can stay ahead of your competitors! We manage online marketing campaigns (SEO, PPC, Social Media and Website Design) for some of the biggest clients on the internet providing them with a healthy ROI (Return on Investment) here’s a few of them: promocodes.co.uk, luggagesuperstore.co.uk, voijeans.co.uk, partybritain.co.uk and spabreak.co.uk for more examples please see our case studies.

So you’re a Facebook user and would like to know how to get 50 FREE Business cards that costs you absolutely nothing that’s right not a penny just 5 minutes of your time!

Follow these 5 simple steps and receive 50 FREE Facebook Business Cards:

1. Log into your account.

2. You will need to be using the new Timeline profile for this to work, if not you will have to convert it.

3. Go onto your contact info in the about section in your Timeline profile.

4. Click on the Business Card logo.

5. Allow MOO Business Cards access to your information and then follow the simple steps.

Facebook has launched this to coincide with the new Timeline profile, allowing everyone to integrate more with each other’s details. So if you are considering starting up a business or already have a business and would like to take advantage of 50 Free Business Cards then why not it’s FREE!

And yes I can confirm it’s 100% free as I received mine today!

Written By

+ Dave Damhar

One of the first things you may notice on YouTube’s new web design is the dark bar on the left hand side. Upon looking at this section, you can see that Google Plus and Facebook are pushed upon the user, but there is also the option to add other accounts such as Twitter and MySpace. When social media accounts are added, you can click on the social media icon and you will then be shown all videos on YouTube which have been shared by your peers and so on.

Secondly, there are categories in the bar such as: popular, trending and music. No doubt that YouTube takes location into consideration; however this is quite a good feature as YouTubers can find videos that are growing in popularity with ease.

Finally, there is a suggestions box, potentially stolen from Twitter? Although it is a good feature that is emphasised in the new design. I believe there was a suggestions section in the previous layout but in comparison this is now stressed to the user quite heavily.

From what I can gather, the new layout is a way for YouTube to push channels and for those on YouTube to actually subscribe to people instead of checking back every now and then. On top of that, I think this is also a way to push Google Plus. YouTube is owned by Google and there is no question that it is being used to help get some publicity for Google +. It has taken Google a while to advertise their social network on this scale because their biggest effort in the past was to add a huge arrow pointing from their home page to the link that sends a user to Google Plus.

There are now also promoted videos, this is nothing new, but what is new is that promoted videos are moving to Google Adwords, this may bring a new market into the industry of SEO and PPC because they would be managed very similarly to a text ad for Google.

Conclusion

Google have used YouTube well to promote their network subtly, however overall it does look more complicated than the previous version but YouTubers will just have to get used to it  as there are no other services which are quite as good.

Google has released a tool called Swiffy, which may be because it requires a SWF file to convert. Swiffy takes the SWF file you have uploaded and then the tool converts the file. It shows you the coding and the flash file next to each other so you can compare the two.

At the bottom of the page there is a link which sends you to your uploaded flash file in HTML, all you then have to do is view the source code and copy the script, your code is now ready to upload to any site you want.

I have already tested the HTML 5 conversions on a mobile device (iPhone 3 GS) and they do work, even the games that Google provide, I have also uploaded my own flash files. Flash games do work when converted but the more complex the game is, then the laggier the html version is for mobile devices. This may not be the case for phones such as the iPhone 4s, but unfortunately I have not had the opportunity to test this. Converted flash animations are quite fast and are only a little slower than what is displayed on a PC.

All in all, Swiffy is going to be of great use to all web design and animators, now their work will be easily displayed on not only computers but also mobile devices. It is only a matter of time before Swiffy becomes more popular and all flash files become converted into HTML for speed, SEO reasons and across the board usability.

Downloading and installation can be initiated from the official website as well as a number of other websites too. Here you will find set of directions that provide a step by step guidance and assistance to help you through the process. However there are a few prior conditions that you will have to ensure with your system before you initiate the process of installing Joomla. You must have an account with a web server – for this you have to buy a domain space in a web hosting company. With the domain you will also be able to access a website address of your own. Once these are available you are ready for the process of downloads and installations of the software package that will enable you to give a new look to your creative endeavors.

As we all know by now that installing Joomla is an easy to access procedure that takes very little time to execute. There are several options in which you can carry this out. You can go to the website and click on the tab of install. There will appear before you a step by step process which will initiate the process within a few minutes. This quick process is often provided by the web hosting company which is simply a click away and comes with all instructions to be followed. You can also opt for the usual process of installation that is available. Copy the zipped file of the software package and install it in your host account. Following this you have to create a database and then continue running the installation process. There is an instruction manual and a video available on the website to help you through the steps. You can refer to these for an easy guidance.

You can also try out a third option for installing Joomla – this is by creating a demo site at demo.joomla.org and then following the guidelines provided there; with this you can gradually move your website closer to the web hosting company. In all of these options the one aspect that’s common is the quick speedy installation that takes place.

You can now focus on using the multiple tools available in the joomla software and create newer functions within the design and architecture of your website.

There’s no denying that the majority of designers and developers are still creating sites for the desktop platform above all other browser options, which is considered by many to be a backwards approach. Now that the mobile web market has risen to such prominence within the industry (according to recent statistics, more smartphones are being shipped into retail outlets than desktop PCs), there are a number of free webmaster tools that are available for professional web designers to utilise if they currently have limited experience when it comes to web design with WAP compliancy in mind. In particular, goMobi offers fast and easy ways for business owners to convert their existing site to comply with the requirements of all mobile phones, while there are a number of free sites that offer the same service such as Google Mobilizer (also known as the Google Conversion Utility) and mobisiteGalore.

With recent trends in mind, designers should take into consideration that their client is likely to be missing out on huge volumes of traffic if their site lacks functionality when it’s viewed with mobile devices. Similarly, search engines such as Google index mobile listings differently to traditional web listings, so from the point of view of an SEO company it would be important to explore the impact that mobile search has on their clients’ SERPs and code sites accordingly.

The Simple Dublin Core is made up of the following fifteen rudiments, known as the Metadata Element Set:

Title – the designated name of the resource or page
Creator – the individual, company or service that created the resource
Subject – to describe the content of the resource
Description – a text description of the resource or page
Language – describes which language the resource is in
Publisher – describes which person, organisation or service made the resource available
Contributor – describes who contributed to the resource
Date – the date that the resource was created (or in some cases, made available)
Source – where the resource originally came from
Type – the categories and/or purpose of the resource
Format – self explanatory
Identifier – usually a set of numbers that apply to a system, ensures the resource is recognisable
Relation – a way of referencing to a resource
Coverage – most importantly covers where the resource came from
Rights – describes rights held over the resource or page

The Dublin Core is flexible in that these elements can be repeated and presented in any order you choose. Qualified Dublin Core comprises additional refined elements including ‘Audience’, using which you can specify which users would benefit from the resource’s contents (or who the resource was intended for).

For starters an SEO campaign will always start with the development of the website this means therefore that SEO should be considered when developing the website. The following are some guidelines to follow when developing an SEO friendly website.

1.       The site theme’s general design should be consistent. Every page on your website must have a general theme from the background color and images used, the navigation bar and the header. Otherwise, your visitors might think that they have been redirected to another website.

2.       When coding for your web page make sure that you are following the world wide web consortium standards (W3C). This is in order to facilitate the crawling of your website or webpages by the different search engine bots.

3.       Avoid placing your web page in several levels of subdirectory. As much as possible minimise the use of folders in your website structure.

4.       Make a good design, although it is imperative to make your website SEO friendly you still have to remember the fact that your audience are human beings and are always drawn to aesthetically and professionally presented websites as compared to a plain website.

5.       Finally develop a good content for your website’s pages that would include the keywords and of course it should be interesting, in terms of web design however the typography must be user friendly that is to make the fonts or text readable.

The following is a preview on what the new Cascading Style Sheets can do:

1. Expanding the Capabilities of Selectors  – selectors is one of the features of CSS that made is very versatile and easy to use, for CSS3 this feature has been expanded now it has the ability to target very specific elements based on an attribute value, unlike before that it is only targeting elements and not specific attribute values.

2. Ability to design rounded corners – finally rounded corners can now be coded in, unlike before where rounded corners of boxes are dependent on the type of images used.

3. Font use flexibility – prior to CSS3 there was a huge limitation in the use of font styles, it is limited as far as what types of font a browser can recognise, but thanks to CSS3 that limitation is now removed, CSS3 already allows the use of OpenType or TrueType fonts, however it would be the website designers’ or website company’s duty to arrange for the licensing of any commercial fonts that will be utilised within the website.

There are more new features in CSS3 which we promise to bring you when they unfold as of now many website designers, website design companies and even SEO experts who are getting worked up and excited with the coming of these new features.

It is important then that you learn how to start your website as your opinion, suggestion and requirements will be highly valuable in the development of your site. First thing that you have consider therefore is the conceptualisation of your website. It is important that you as the client participate actively in this stage of your website development because of the fact that it will determine everything from design to content of your website. Keyword research would also enter this stage of website development and what you have to consider when looking for the most appropriate and viable keyword is to determine the total monthly searches of such keyword and the corresponding competiton the ideal ratio would be high volume of search and low competition.

Second is to determine and register your domain name. If you would focus mainly on branding you can integrate fully your company name, however if you would like to focus both SEO and branding-wise you have to integrate at least one keyword in your domain name and such should be your primary keywords. Keywords must also be easily recognised and memorised by people in order to achieve loyal visitors in your website.

Finally you have to be present or at least be informed on how your site was installed or set-up in order to enable you to know how to repair your website in case  nobody will be available to help you out.

The first step of charity web design is to decide how many pages you will need. You want to keep your message clear and readable. Often this will mean a homepage which explains the purpose of your charity and provides bold links to other pages. One page might be set aside for donors, while a second provides information for potential clients, and still another will offer fund raising merchandise for sale.

Keep in mind that charities need to update their web pages frequently to look active and successful. Out of date or missing information will send potential clients or volunteers on to the next site in a hurry. You will want no more pages than those you can maintain easily. After determining the number of pages you need in your charity web design, you will want a unique, customized look that will make your organization stand out. We offer unlimited charity web design revisions as part of our low package price. Once your website is up and running, you can ask for changes in your charity web design until you are completely satisfied.

If you need a new logo for your charity web design, we will work from your ideas to produce one that expresses your organization’s purpose. This is included as a free service. Before your charity web design is ready for publication, you must choose a domain name. We offer a free .co.uk OR .com domain name of your choice. When you are ready to publish your charity web design, you can use our server for hosting solutions. You can save even more money by using our free email service.

Your charity web design will send a powerful message with dynamic, ever-changing graphics. We can fill your pages with flash animation and use optimised code for lightning-fast page speed. Finally you will want your charity web design to be found by as many people as possible. We will submit your charity web design to all of the major search engines. Soon everyone will know who you are and what your organization stands for. From the start and through the operation of your charity web design, you will work with the same dedicated techy. This way you can talk to one person who understands and appreciates what you want to do with your charity web design.

If you are looking for outstanding charity web design that won’t eat up your advertising budget, contact us. We can help you get the return you are looking for at a very affordable price.