Lots of SEO related forums, blogs and community boards are going crazy about the latest Google pagerank update. Why so crazy? you might ask, well when Google usually does a pagerank update, every webmaster who knows what pagerank is checks to see if their website has increased since the last update (historically every three months or so). However Google hasn’t done a toolbar pagerank update since April 2010, and webmasters, and SEO specialists all over were wondering if this was the end of Google’s updates? Well good news all you pagerank lovers, it looks like its still here as over the last 5 days sites all over the web have been seeing increases & decreases in their toolbar PR.
To find out what pagerank your website is simply to go one of the many FREE pagerank checker tools throughout the internet and simply just type your domain name in to see what pagerank your web page has been given by the search giant. However, remember this…. Pagerank does not effect your rankings! Just because you ahve a good pagerank, this doesn’t mean that your website is going to be listed high on the search engines. Likewise, if you have a low pagerank, you can still be number 1 on Google and the other major search engines.
SEO Positive, a leading innovator in ethical search engine optimisation, has announced the opening of its new central London office. This new office will enable SEO Positive to improve its service delivery and continue its expansion, which has seen it leap to the forefront of the UK’s search marketing industry in the last year.
The new office is located at London CityPoint, a prestigious and eye catching office facility in the heart of the city’s financial district. SEO Positive’s technical and pay-per-click teams are to be based at the new office initially, with plans to expand the London based team to suit demand.
The move to a new office comes at a time when SEO Positive is continuing to expand its team at a rapid pace to meet the demands of its growing client portfolio. In the last few months it has added a new senior web developer, Pay-per-click expert and a new client services manager to its team. SEO Positive has also had to move offices twice in the last year to meet the demands of its rapid growth.
“We’re looking forward to moving into our new London CityPoint office and establishing a more prominent presence in the capital,” said SEO Positive’s Operations Director Ben Austin, “We’ve been delighted at the amount of growth we’ve experienced in the last year, which has seen our client base expand rapidly. We put this down to our ethical and transparent approach to search marketing, which is an attraction to businesses that want to know exactly how their budget is spent and how it translates into higher rankings and website traffic.”
SEO Positive has won a number of awards in the last year for its search marketing services. This includes being ranked as the #1 provider of integrated search marketing services in the UK. The ranking was awared by TopSEOs, and independent authority on search vendors, following an extensive evaluation of SEO Positive’s service levels and result.
SEO Positive also recently became Google Adwords certified and Google Analytics certified. These certifications were awarded by Google following a rigorous assessment of SEO Positive’s expertise in delivering effective pay-per-click campaigns and analytical services to its clients.
The SEO Positive team will be hosting an 18m² stand at this year’s Internet World Exhibition (10-12th May). At the start they will be providing free advice to businesses and attendees on how they can improve their search marketing strategy. SEO Positive is also the official sponsor of the Internet World Exhibition website for the month of January.
For more information on SEO Positive’s online marketing services visit www.seopositiveltd.com, where you can also request a free online quote. Alternately, you can contact SEO Positive directly on +44 (0)800 879 9000
SEO Positive, a leading innovator in ethical search engine optimisation, has added three new members to its rapidly expanding team. These comprise of a new senior web developer, a Pay-per-click expert and a new client services manager. They will all play an integral role in assisting SEO Positive to continue its growth and ability to deliver page 1 rankings to its portfolio of high calibre clients.
SEO Positive’s new senior web developer, Richard Grieve, brings with him over 10 years experience of building commercial websites. He’s proficient in a long list of coding languages, including PHP, Apache, SQL and he is exceptionally adept at coding in Drupal. He will be responsible for helping SEO Positive to continue creating smart, professional websites that are also optimised to rank highly in the search engines.
Working alongside Richard will be SEO Positive’s new Pay per click expert, Evaldas Balcius. Evaldus joins SEO Positive after managing £100,000 PPC budgets for a leading supplements website. His expertise will be invaluable in ensuring SEO Positive’s clients gain the maximum return on their PPC budget.
Accompanying Richard and Evaldus’ appointment is that of SEO Positive’s new client services manager, Stuart Mount. Stuart will be looking after the accounts of a number of SEO Positive’s clients. Along with resolving customer queries, Stuart will be delivering regular reports on the progress being made in SEO campaigns and how a client’s investment is translating into higher rankings.
“SEO Positive is delighted to welcome Richard, Evaldus and Stuart to our team,” said SEO Positive’s Operations Director Ben Austin, “We’ve experienced rapid growth in the last year, and their contribution will be vital in enabling us to continue delivering market leading websites and page 1 rankings to our growing client base. Their experience and expertise will be invaluable as we look to continue expanding in 2011 and cementing our position at the forefront of the UK internet marketing industry.”
SEO Positive is now Google Adwords certified and Google Analytics certified. These certifications were awarded after SEO Positive was carefully vetted by Google to ensure it met rigorous standards in the quality of the Adwords and Analytics services it provides to clients.
If you have any questions for the SEO Positive team, you’ll be able to speak to them in person at this year’s Internet World Exhibition (10-12th May). They will be hosting an 18m² stand from which they will be providing internet marketing advice to businesses and attendees. SEO Positive is also the official sponsor of the Internet World Exhibition website for the month of January.
For more information on SEO Positive’s online marketing services visit www.seopositiveltd.com, where you can also request a free online quote. Alternately, you can contact SEO Positive directly on +44 (0)800 879 9000
SEO Positive, a leading ‘white hat’ internet marketing agency, has been voted the UK’s #1 supplier of integrated search marketing services. This ranking was awarded by TopSEOs, an independent authority on internet marketing and web design vendors. The award comes at a time when SEO Positive is rapidly expanding as it solidifies its position at the forefront of the UK’s internet marketing industry.
The top ranking for integrated search marketing was awarded following an extensive evaluation by TopSEOs research team. They assessed SEO Positive’s ability to consistently deliver high search engine rankings and an excellent ROI for Pay-per-click (PPC) campaigns. SEO Positive was found to have a strong track record of delivering page 1 results using ethical ‘white hat’ tactics for literally 100s of clients. This is now partnered by its PPC expertise.
SEO Positive recently added a PPC expert, Evaldas Balcius, to its team to enhance the PPC services it can provide to clients. Evaldus has exceptional PPC expertise, having managed a £100,000 PPC budget for a leading supplements supplier. This expertise will be in high demand now that SEO Positive is recognised as the UK’s #1 supplier of search and PPC marketing services.
“SEO Positive has always aimed to differentiate itself by being transparent in how we deliver page 1 results,” said Ben Austin, SEO Positive’s Operations Director, “Our clients know exactly how and where their budget is being spent. We think this ethical, transparent approach is one of the key reasons we’ve been recognised as the UK’s #1 integrated search marketing agency.”
SEO Positive has also recently become Google Adwords Certified and Google Analytics Certified. These awards follow an evaluation by Google of SEO Positive’s expertise in delivering pay-per-click campaigns and its ability to provide businesses with clear visibility of their SEO campaign’s progress.
SEO Positive will be showcasing its services and providing advice to businesses and attendees at this year’s Internet World Exhibition (10-12th May), where they will be hosting an 18m² stand. In furthering its involvement with the event, SEO Positive is the official sponsor of the Internet World Exhibition website throughout January.
For more information on SEO Positive’s online marketing services visit www.seopositiveltd.com, where you can also request a free online quote. Alternately, you can contact SEO Positive directly on +44 (0)800 879 9000
Microblogging has taken off, just like Facebook the microblog company have gained so many loyal supporters and the number is still increasing. The increase in Twitter users can be attributed with the fact that many SEO companies and SEO consultants have found use for Twitter to enhance their online marketing campaign and or their SEO campaign. If you have checked your Twitter account lately there were some announcements and trials on the new Twitter interface, along with this change in the Twitter interface comes other changes. Recently, Twitter has released and announced in their official blog that they are rolling out new enhancements which are directed to improve their query service capacity.
Twitter has announced that they have introduced enhancements in their search technology. This upgrade is said to have made the Twitter search technology to be a lot faster and efficient where the implementation of which has been done over the past two weeks. The new and improve search algorithm is designed to crawl billions of tweets daily and displays the most relevant and appropriate result within seconds. This enhanced search technology was developed by Twitter to be able to handle fifty times the data amount that the previous technology was handling.
The possible end effect of this new search technology is that it would allow users to search for tweets that were displayed or posted several days ago. It would be remembered that Twitter previously announced that they do not have the capability of storing older tweets because of the gargantuan size of Tweets being posted daily that is around one thousand tweets per second. This incapability of Twitter can now be a thing of the past since the new search technology now has the capability of storing tweets for several days allowing users to search previous tweets. What does this mean for SEO companies and SEO consultants? Well basically a new technology means a new SEO strategy to develop and exploit.
It is a known fact that Google had a very stringent battle with the People’s Republic of China early this year. To refresh our memories, Google was mandated by the Chinese government to censor its search results which eventually caused the inaccuracies of the search results from Google China and such mandate was viewed as the curtailment of the one’s right to be informed or right to information. Second, Google China was attacked by hackers compromising the personal data of its Gmail account members who are mostly known as Chinese activists or none supporters of the Chinese Government. It is because of these events that Google China was forced to close down and had to transfer its server to Google Hongkong. Although beaten by these tussles with China Google still remains to be the foremost internet company worldwide.
Last September 27, 2010 Google has sent one month notice of termination of reseller contract with seven large Chinese companies, such termination of contract was allegedly given without explaining the causes or reasons for termination, according to Cindy Qin, a Google spokeswoman that Google indeed issued one month’s notice of termination of reseller contract which will take effect on the 27th of October. Financial analysts have stated that Google might be in the losing end of this latest action because of the fact that the seven Chinese Adwords resellers are contributing around $225 Million in gross revenue from last year which is translated to be forty percent (40%) of Google China’s revenue. Further, analysts have stated that the loss of Google with these seven adwords resellers is considered as gain for Google China’s closest competitor the home grown Chinese company Baidu. With this termination of contracts it is expected that these seven companies are going to transfer their accounts with Baidu. This may be a loss for Google but it seems that it’s a loss that the search engine company is willing to take.
What does Facebook has that Microsoft and Google doesn’t have? It’s an ever increasing number of registered active users, it was early this year that Facebook reported to have registered it’s 500 millionth member and since then the number of Facebook users is still increasing. This is one of the major reasons why many SEO companies and SEO consultants have been considering not only the search engines as the major source of traffic but also social media networks such as Facebook. In the constant battle of search engines for supremacy Google still holds the throne of being the king of search engines and its greatest competitor for such throne, Microsoft have done so many things in order to topple Google from the number one spot, these includes the development of a new Search engine dubbed as Bing, the merger with Yahoo and spending millions of dollars in advertising. However, this still did not remove Google from the top spot. In its new effort to topple Google Microsoft have made a deal with the worlds leading social media network, Facebook in its effort to gather more traffic and internet users, according to the deal, Facebook’s “like” feature will be incorporated with the Bing Search Engine which means that such “like” button will appear in every Bing relevance rankings.
According to some SEO companies and SEO consultants this deal marks the rise of Social media network’s importance over the internet and the start of the diminishing capacity of search engines to deliver high quality traffic. This Microsoft – Facebook deal is also said to help increase the number of Bing users because now it has in its arsenal Facebook’s more than five hundred million users aside from the fact that currently, many businesses online are focused on increasing their Facebook presence rather than spending so much time and money on Search engine optimisation for search engines.
In the field of website development it is a known fact that there are a lot of people who are now utilising content management systems in order to launch or develop their website. Usually these content management systems are developed to efficiently create a blog site or an e-commerce site and that every page found in such websites will easily be created by the content management system. Web Designers and web developers are using content management systems in order to efficiently develop a website according to their specifications, one drawback however with the page creation capability of the content management system is the fact that the URL created is dependent on the page title or tags thus in turn makes the URL of the webpage a lot longer. Long URL can also be attributed with the fact that some files are categorised or placed by Website designers in several folder locations which adds to the increased size of the URL. It is because of this long URL, the lack of capability to memorise the URL’s and of course the increased time used in passing or reading through the URL have prompted many companies to develop what is known as a URL shortener.
Despite of the fact that there are already a lot of URL shorteners launched by other companies Google also have recently launched their own version of a URL shortener, dubbed as the Goo.gl. The Google URL shortener was developed by Google with its competitors in mind thus creating a URL shortener that has several properties that its competitors does not have. According to Google the Goo.gl is a lot more stable than other URL shorteners out there. Further the Goo.gl features an automatic spam detection and protection thus reducing the possibility of Phishing and finally the Goo.gl service users has doubled thus making it one of the fastest rising URL shortener out there.
With the competition of the search engines starting to get a lot more stringent the big players in the search engine industry have been continuously taking steps in order to make their search engine algorithm a lot better. Google, the leading company in the field of search engines have developed another change in their search engine algorithm after so many tests being done they finally rolled out their Google Instant. Google instant is the newest addition to Google’s search engine features and this is focused on the feature of the Google search engine where users who will enter text in the search query box will be able to get real-time search results. The real-time search result is where the search results are going to be displayed immediately even while the user is still typing in the data into the search engine query box. The result is being displayed even without the user clicking on the search button, this automation or search result have proven that Google has already advanced its research in terms of the speed of returning the results of a searchers’ query. Basically the idea for in Google’s Google instant feature is that results will appear right after the first letter of the search word is entered by the users in the search query box. The goal of Google in doing such “instant” result returns in search is to help cut down the search time being spent by the user in searching for the data that he or she wants. One of the main concerns raised by Google’s loyal followers like most SEO companies and SEO consultants is the fact that such returning of instant results would slowdown a users’ internet connection, however Google have explained that this would not happen because of the fact that the data delivered for the search term is small and that the Google system does not return the full search result but only part of it. This change in Google’s way of returning values would indeed affect the search engine algorithm and ultimately the search engine optimisation strategies of most SEO companies and SEO consultants.
The unlikely opponent of competitor of Google which is Facebook has again accomplished another feat edging Google in another survey. It could be recalled that Facebook has already overtaken Google in terms of the number or share of internet users, a feat that were not accomplished by search engines such as Yahoo and Microsoft even with their implementation of multi-million dollar marketing strategies. For so many years now Google has dominated the search engine market always constantly having an internet users share ranging from sixty percent to seventy percent (60%-70%). In Microsoft’s attempt to topple Google they have revised their search engine and named it Bing, they have financed an expensive ad campaign and have merged with Google’s long time nemesis Yahoo but still up to now effects are still to be seen whether such steps were effective, while all of these were going on Facebook was gaining popularity among all the populations all over the world. Now, Facebook has more than 500,000 users and counting. Although on a different category Facebook being a social media network and Google being a search engine, such number of users have never overtaken Google. This feat was again duplicated after comScore Inc., an online research company, announced that many internet users from the United States are using most of their time in socialising with friends in Facebook rather than searching using Google.
According to comScore, internet users spent around 41.1 million minutes on Facebook which would be tantamount to around 9.9 percent of comScores’ web-surfing minutes for the month, compared with all of Google Inc.s’ sites combined where there were around 39.8 million minutes or 9.6 percent of web-surfing minutes for the month. While Yahoo users have spent 37.7 million minutes or around 9.1 percent of the users’ time in a month. The growth of Facebook is indeed rapid as just last year Facebook was not even on the race to the top of comScore rankings.
